
Are Bigger Postcards Better?
Are mailing oversize postcards worth the additional expense? Oversize postcards stand out more in the mailbox. But are they really more effective than smaller postcards? Read more about this here.
An Easy Trick to check U.S. Letter Mail Aspect Ratio
Here is an easy trick to check U.S. letter mail aspect ratio. Just divide the width of your envelope or postcard by the height. If your results are great than 1.3 and less than 2.5 you are good. Why is letter mail aspect ratio important? It’s the key to getting the lowest postage rate, by […]
Coin Tricks for Direct Mail
Remember getting a letter in the mail with a coin in it? Here’s an article that supports doing that again. http://goo.gl/rfMNY